Research Reports

Market sizing, benchmarks and custom research from the Futurum analyst team.

2 results

Practice areaChannel Ecosystems AnalystTiffani Bova Clear all

A Shift from Technology to Intelligence: The Rise of the Frontier Partner

Discover the Orchestration Era of enterprise AI. Frontier Partners: AI-first firms building original, agent-based solutions for business transformation.

Tiffani Bova, Alex SmithFebruary 17, 2026

Custom Research Report

Scaling Smarter: How Google Cloud Marketplace Is Reshaping Partner Sales and GTM Strategy

In our latest market study, Scaling Smarter: How Google Cloud Marketplace Is Reshaping Partner Sales and GTM Strategy, Futurum uncovers the strategies and results from top-performing ISVs and channel partners leveraging the Google Cloud Marketplace as a transformational sales platform.

Alex Smith, Tiffani BovaJuly 7, 2025