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The Futurum Group

A group of research, data, benchmarking, investor and media companies.

The Futurum Group AI Decision Intelligence: the category that replaces legacy research.

The static report
is over.

Futurum is the AI-native research firm. Live market signals, 15 years of ETR spending data, and analysts who know the companies you compete with, in one platform that answers before the quarter closes.

Get a demoSee the platform
Fortune 500 clients
200+
Market signals ingested daily
50K+
Practice areas, 5-year forecasts
11
Illustrative
Futurum SignalLive
Category leader, composite score
82of 100

Forecast 88 in 6 months

  • Strategic Vision86
  • Go-to-market Execution79
  • Ecosystem Alignment91
  • Product Innovation & Solution Capabilities74
  • Business Values Index80
Signals in the last hourAnalyst-verified
  • Earnings call transcript ingested, guidance tone reweightedFilings
  • Buyer intent spike: 3 new evaluations openedG2
  • Product launch detected: agent orchestration tierWeb
  • Practice lead confirmed dimension weightingAnalyst
Signals ingested today 41,208Illustrative view. Explore Signal

Slide 1 of 6, Futurum Signal

The companies that shape technology work with Futurum

  • Amazon
  • AMD
  • Dell
  • Microsoft
  • NVIDIA
  • Qualcomm
  • Salesforce
  • Samsung
  • ServiceNow

Why we rebuilt the analyst firm

Legacy research was built for a market that moved once a quarter. A quadrant is a photograph of a room everyone has already left.

Markets, buyers, and competitors now change weekly. The intelligence you use to make decisions has to change with them, and it has to show its work.

So we built Futurum on a different spine. Live data instead of static reports. A platform instead of a PDF. Analysts who train the models and verify every score rather than write around them. We call it AI Decision Intelligence, and it is the category that replaces legacy research.

Daniel NewmanCEO, The Futurum GroupRead the full letter

What changes when intelligence is live

The difference is not a better report. It is a different operating model for how a company knows what it knows.

Legacy researchFuturum
Refresh cadenceAnnual or quarterly publishing cycles. Intelligence goes stale between them.Refreshed with every earnings call, product launch, and buyer signal. Context compounds instead of resetting.
Source of truthAnalyst opinion assembled from disconnected sources. Hard to audit why you believe it.35+ proprietary datasets, ETR's 15-year panel of 10,000+ decision-makers, 6M+ verified reviews, each score traceable to its signals.
ProofVendor claims taken on faith or checked against synthetic benchmarks.Signal65 PINNACLE measures whether AI systems finish real enterprise work, at what capacity, and at what cost.
AccessReports gated per seat. Briefings by appointment.Self-serve for the whole enterprise. Analyst access built in at no extra cost.
DirectionDescribes what already happened.Forecasts vendor position 6 to 12 months out so you can act before the market does.
ReachA report lands in an inbox and stops there.Futurum Media carries a finding to IT decision-makers through editorial reach, Tech Field Day, and activation, as one orchestrated program.

Built for the decisions you make

Four audiences, four kinds of decision. Start with yours.

Technology vendorsWhere to place bets and how to position

Which category do we enter, double down on, or exit?

How Futurum helpsGo-to-market leadersTurn a story into demand

Which story do we lead with, and will the market believe it?

How Futurum helpsCIOs and technology buyersWhat to buy, when, and from whom

Which vendor is gaining and which is fading in the category I am buying?

How Futurum helpsInvestors and financial servicesWhat a spending shift means for a thesis

Is the quarter going to beat or miss?

How Futurum helps

One platform. Four engines.

Data, prediction, synthesis, and human expertise, working on the same live picture of the market.

Futurum Intelligence

Market sizing, segmentation, and decision-maker data you can filter, export, and trust.

  • 11 practice areas, 5-year forecasts
  • ETR spending intentions, 15 years
  • Custom views and data export
Explore the data

Futurum Signal

The first real-time, predictive vendor evaluator. Scores from 1 to 100 across five dimensions.

  • Forecasts 6 to 12 months ahead
  • Refreshed with every earnings call and launch
  • Competitive landscape alerts
See Signal

Futurum AI

Ask a question in plain language. Get cited insights, summaries, and decision-ready outputs in seconds.

  • Grounded in Futurum and ETR data
  • Analyst-verified outputs
  • Real-time report generation
Try a question

Futurum Research

Deep-dive research, benchmarking, and advisory from practice leads who have covered the category for years.

  • Competitive and market coverage
  • Business value and ROI research
  • Custom programs, fast-turn to multi-year
Meet the practices

Forecast the market.
Prove the work.

Two live instruments no other research firm runs. Futurum Signal predicts where vendors will stand in six to twelve months. Signal65 PINNACLE measures whether AI systems actually finish enterprise work, at what capacity, and at what cost.

Illustrative
Futurum SignalRefreshed with every earnings call and launch
Vendors scored1 to 100 across five dimensions, every practice area
1,000+
Forecast horizonPosition predicted ahead of the market
6 to 12months
Signals behind each scoreIngested daily, analyst-weighted
50K+a day
Latest report: ERP platforms, September 2026

Who will lead, before the quarter says so

Analyst-defined scoring applied continuously to market signals, so competitive decisions rest on where a vendor is going, not where it was last quarter.

Explore SignalLatest report

Illustrative
Signal65 PINNACLELiving benchmark, re-run as models ship
Model intelligenceWhich model can actually do this job
71%correct work, top result
Silicon capacityWhich accelerator or CPU delivers more correct work
3platforms measured
Solution economicsWhat correct work costs, deployed
$0.42per correct task, best
First data set: 44 configurations, results through Aug 30, 2026

Correct work, measured

Real multi-step enterprise jobs, graded in code against an answer key generated fresh for every run. No model judges, no human raters, and the same rules for every vendor regardless of commercial relationship.

About PINNACLELive results

Built on data no one else has

Five proprietary layers, from ETR's 15-year spending panel and exclusive partnerships to 35+ curated datasets. It is the reason a general-purpose model cannot replicate a Futurum answer.

See it on a company you care about
  1. 50K+signals a day

    Market intelligence

    Live market sizing, vendor tracking, and competitive landscapes across 11 practice areas, drawn from 35+ proprietary web datasets covering 500K+ technology companies.

  2. 10,000+decision-makers, 15 years

    ETR spending intentions

    The ETR panel: 15 years of quarterly technology spending intentions from verified enterprise decision-makers. The longest-running dataset of its kind, and the only one that shows where budgets are moving before they move.

  3. 850+verified buyers

    Futurum decision-maker surveys

    Primary research from technology decision-makers representing $2T+ in annual IT spend, segmented by company size, vertical, role, and geography.

  4. 6M+verified reviews

    G2 buyer reviews and intent

    An exclusive partnership with the world's largest software marketplace. Peer reviews plus real-time intent showing which vendors are being evaluated right now.

  5. 1,000+vendors scored

    Futurum Signal

    Analyst-defined scoring applied continuously, so every vendor has a current position and a forecast, not a position as of last quarter.

Futurum Intelligence Platform

Every layer feeds one platform. Every output is verified by the analysts who train the models.

Three ways we work

One firm, three arms, each with a lead, a method, and a flagship instrument.

Forecast and advise

Futurum Intelligence

The platform, the analysts, and the data spine. Market sizing, buyer intent, and predictive vendor evaluation across 11 practice areas.

  • Futurum SignalPredictive vendor scores
  • ETR15 years of spending intentions
  • Futurum ResearchPractice leads and custom programs
Explore the platform
Prove

Signal65

Independent testing, benchmarking, and validation from engineers, not marketers. Claims become evidence.

  • PINNACLEThe agentic AI benchmark that measures correct work
  • LabsHands-on performance and TCO testing
  • ValidationLab-backed reports and technical content
See PINNACLE
Orchestrate go-to-market

Futurum Media

Turn a complex technology story into market understanding and demand. Editorial reach, decision-maker credibility, and activation, run as one program.

  • TechstrongEditorial reach into the IT audience
  • Tech Field DayCredibility and experiences with IT decision-makers
  • Futurum Media ServicesStrategy, content, and activation
  • Media partnerSix Five Media: the Six Five podcast and summit
Work with Futurum Media

We forecast the market, prove the work, and orchestrate the go-to-market. Every engagement can start with one arm and draw on all three.

What the group sells

Six things, plainly stated, and which of the group's companies does each one.

This week from Futurum

Analysis published as the news breaks, on the companies and categories our clients are deciding about right now.

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Bring us a company or a market you care about.

We will show you what Futurum can see in real time, with the analyst who covers it in the room.

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